A jury found Celsius guilty of breaching an endorsement deal with Flo Rida that ran from 2014 to 2018.
A Florida jury has ruled in favor of a lawsuit brought by rapper Flo Rida against Celsius Energy Drinks. Awarding him a total of $82.6 million in damages.
On Wednesday, a jury found Celsius guilty of breaching. An endorsement deal with Flo Rida that ran from 2014 to 2018. The jury also found that the brand fraudulently withheld information from her.
In a statement, Flo Rida, whose legal name is Tramer Dillard. Thanked the jury, the judge and her attorneys. And said she had gained a “newfound respect for the justice system.” It was a long journey, but we won. From the beginning, I only wanted what I worked for, nothing more, nothing less.” He said in the statement, adding that he was “instrumental in the Celsius you know and love today.”
The rapper, known for songs including “Right Round.” And “Whistle,” filed the lawsuit in 2021. Claiming Celsius owed him millions in more stock and royalties. Under the terms of their contract. During closing arguments, Flow Reader’s attorney John Ustall said. His client did not seek a specific dollar amount in his lawsuit but was promised 1% ownership.
In a separate statement, Uustal said he and his client relied. On the jury to navigate the “complex legal issues” involved in the case.
“We said we’re going to trust the jury to do the right thing, we’re going to trust the verdict. We’re going to accept the jury’s decision,” the statement said. “I’m glad, in this case, the jury concluded that Flo Rida should work for him.“
